The Effect of Price and Brand Image on Interest in Buying Rabbani Hijab (Case Study of Students of Universitas Islam Darul 'Ulum Lamongan)

  • Dilla Riyanika Universitas Islam Darul 'Ulum
  • Syuhada' Syuhada' Universitas Islam Darul 'Ulum
  • Ahmad Munir Hamid Universitas Islam Darul 'Ulum
Keywords: Price, Brand Image, Purchase intention, Rabbani hijab

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Published
2024-05-16
How to Cite
Riyanika, D., Syuhada’, S., & Hamid, A. (2024). The Effect of Price and Brand Image on Interest in Buying Rabbani Hijab (Case Study of Students of Universitas Islam Darul ’Ulum Lamongan). AJER: Advanced Journal of Education and Religion, 1(2), 120-129. Retrieved from https://e-jurnal.unisda.ac.id/index.php/AJER/article/view/6505
Section
Articles

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