PENGARUH FASILITAS DAN HARGA PADA MINAT  BERKUNJUNG DI PANTAI LON MALANG SAMPANG

Khairul Huda; Yustina Chrismardani

doi:10.52166/j-macc.v6i1.4155

Khairul Huda Universitas Trunojoyo Madura
Yustina Chrismardani Universitas Trunojoyo Madura

DOI: https://doi.org/10.52166/j-macc.v6i1.4155

Keywords: Tourist Facilities, Price, Visiting Interests

Abstract

The motivation behind this awareness is to find out the effect of prices
and facilities on visiting intentions. People who know or have heard in
the last 1 year. With a population of 100 respondents with a purposive
sampling method. Methods of data collection is done by distributing
questionnaires, this research is quantitative. The analytical methods in
this study are instrument test (validity and reliability), classic
assumption test, multiple linear regression analysis and t test, F test, and
test of the coefficient of determination. The results of this study indicate
(1) facilities have a significant effect on visiting intentions, (2) prices
have a significant effect on visiting intentions, (3) facilities and prices
have a significant effect on visiting intentions.

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